LA INK
ANIMAL PLANET
HOURGLASS
STILA
BODY + SOUL
LORAC
VOYANT
KAMA SUTRA
BELKIN
PERDU
MATTEO
TARGET
BARBIE COUTURE
CHER
MADONNA
IDENTITY
 After several years as part of Esteé Lauder, Stila had lost the brand focus created by their original founder. When they were sold to new investors, Chase was hired to help them find the way back to their audience. A redesign of core packaging helped customers rediscover the relaxed femininity of the Stila brand. Seasonal launches of new products were accompanied by marketing materials that featured updated versions of the original “Stila girls.”    |
