LA INK
ANIMAL PLANET
HOURGLASS
STILA
BODY + SOUL
LORAC
VOYANT
KAMA SUTRA
BELKIN
PERDU
MATTEO
TARGET
BARBIE COUTURE
CHER
MADONNA
IDENTITY
 Launching a new product in the extremely competitive liquor market is a difficult proposition. Stopping and holding power make or break any new offering. Competitive research showed a clear opportunity to create shelf impression in a largely homogenous category. The statuesque bottle uses a two-pass opaque under-spray to protect the UV sensitive product. The exotic warmth and elegance of Voyant Chai Cream is mirrored in the refined logo and rich package decoration.  |
